PA has a great brewing tradition. One of which is the Yuengling Brewing Company in Pottsville. I started drinking Yuengling back at Penn State in the mid-90’s. It was the first beer I had that was different than the Miller Light and Coors that was common in colleges at the time. But even so, there were a lot of Yuengling drinkers back then. As soon as I graduated, I was naive to think that I could get Yuengling anywhere. I was wrong. I remember asking for one at a bar in Altoona and the bartender snapping back at me, “we don’t sell Chinese beer here”. Seriously!

However, after a few years, Yuengling started to become more mainstream and you could buy it almost anywhere within 250 miles of Pottsville. Actually, Yuengling was very smart, spending what little money they had at the time, on college towns. Eventually when we graduated and moved on with new families and/or careers, we started to ask bartenders, like I did, at the local bar and restaurant for Yuengling and thereby building demand.

As the popularity of microbrews continued, some times we forget the old friend that have been with us all along. How many times I end up somewhere where there are no micro beers to taste, that there always been that one dependable brand. That’s Yunegling.

Last week, PBS aired a Ken Burns documentary on the Volstead Act and Prohibition. I was wonder how, being America’s Oldest Brewery, did Yuengling survive those years. Here is an article that summaries the last 182 years. BTW: If you have not seen Ken Burns documentary on Prohibition, it is definitely worth the watch.

Story of Yuengling